浪琴在腕表界中地位怎么样?

Many people would say that Longines has swept all rivals in the 10,000 yuan price range, in fact, Longines sales are indeed very good, and the domestic reputation is very high. In terms of reputation, it is not inferior to the "big brother" Rolex. Although Longines in all aspects are superior, but meet Omega is not necessarily, why do you say so?

Since there is a saying circulating in the watch world, that is, "can Europe not Longines", I believe that many watch lovers have heard of it, so is the position of Longines in the watch world really inferior to that of Omega? This is also a question in the minds of many watch enthusiasts, so the next step is to analyze it briefly.

Brand positioning of Longines and OmegaArticle from watchdetective replica - https://www.bbtwatch.com/en/wbzs/28733-html

First of all, let's briefly introduce the history of Longines and Omega. Longines was founded in 1832, and has more than 180 years of watchmaking history. Longines has always been known for its "elegance" in the international watch industry, and is now a famous watch brand under the Swatch Group. Omega was founded a little later than Longines, in 1848, and is now one of the most famous Swiss watch brands. Before the quartz crisis, Longines was much better than Omega. Since the emergence of the quartz crisis, Longines began to go downhill, was the famous wall clock manufacturer Swatch Group to buy, become one of its more popular watch brands, began to take the route of relative pro-people, and brand positioning is also down a lot, belonging to the luxury brand, the same level of Tudor, Oris, Tag Heuer and so on watch brands.Article from watchdetective replica - https://www.bbtwatch.com/en/wbzs/28733-html

Omega is in the ranks of luxury watches, the same level of the famous Rolex, Bulgari, IWC, Panerai and other luxury watches, and Omega has always been to Rolex as a "rival", in the dive watch Rolex has the Submariner series, which we are familiar with the "Aqua Ghost! Omega has always been a "rival" to Rolex. Omega dive watches have Seamaster series, in terms of fame is slightly inferior to Rolex.Article from watchdetective replica - https://www.bbtwatch.com/en/wbzs/28733-html

Although the brand positioning of Longines is not as good as Omega, but this does not affect the sales of Longines watches, after all, Longines in the country's marketing is very powerful, covered with Longines advertising, no one knows Longines this watch brand. At the beginning of the twentieth century, to say which is a familiar watch brand, it must be Rolex. But now it is Longines' world, and its affordable price and high reputation are the "killer app" of Longines today.Article from watchdetective replica - https://www.bbtwatch.com/en/wbzs/28733-html

I wonder how we see Longines and Omega? If you think the small write good, remember to praise attention oh!Article from watchdetective replica - https://www.bbtwatch.com/en/wbzs/28733-html Article from watchdetective replica - https://www.bbtwatch.com/en/wbzs/28733-html

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  • by Published on2021-03-04
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